Vision

		·To achieve the best brand in the world for the portable digital multimedia field through continuing R&D, market expansion and building customer loyalty.
		·To achieve the top level as a general solution supplier in the world in popular DVD optical storage units, which is the next generation of media storage.
		·Pursuing maximum satisfaction of customer needs and sensitivities: Focus on life style, cultural trends & code.
		·Creating new customer value by linking technology and entertainment.
		·Pursue a flexible operational culture and operational value with creativity as a positive response to change.